Tag Archives: Content Marketing

The Key Differences Between Content Marketing and Copywriting

  Content marketing has spent a lot of time in the limelight over the last couple of decades. As search engine optimization and digital marketing strategy has grown dramatically, content creation has continually been at the forefront of that growth. The terms content writing and copywriting are often used interchangeably, but the reality is that …

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big customer network marketing

Content Marketing’s Value for Your Business

Digital marketing strategies have seen a variety of shifts in the last decade or so, but one constant has remained unchanged: content. In fact, two-thirds of all marketers create at least one piece of content every single day. Why? It’s simple; content marketing is essential for businesses to: Maintain a strong digital presence Successfully communicate …

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